Vietnam’s garment and textile sector in 2010 was a successful year, with exports of over 11.2 billion U.S. dollars to become the country’s main economic sector.

On the basis of the above results, the Vietnamese garment and textile sector, the goal is to become the country’s main export sector, in 2015 exports target of $ 180-200 billion U.S. dollars.

Vietnam Garment and Textile Group (Vinatex), in 2010, the Group maintained a high export growth rate, an increase of 23 percent to $ 11.2 billion of exports, made ​​an important contribution to the country’s export earnings, to maintain the status of the world’s 10 largest garment exporter.

Among them, the Vietnamese garment and textile exports to the U.S. market to grow to $ 6 billion, an increase of 22%, resulting in market share of Vietnamese garments and textiles in the U.S. market to 5.1 percent from 4.6 percent growth, continue to be the U.S. market The five major exporting countries. Exporters of Vietnam’s apparel products is a good news, because some of the other countries in the U.S. market share is declining.

 

How to integrate into the mainstream American market

American designer hired salesman

If you love him, send him to the United States, because there is a heaven. If you hate him, send him to the United States, because there is a hell.

Remember the phrase “Americans in New York” in the famous lines? For a lot of hard work in the United States of Zhejiang, this sentence is sharp and true. In such a market economic system is very comprehensive country to do business, to go through what kind of tempered to be successful? The reporter visited several U.S. businessmen, and to understand their experience.

 

SAN FRANCISCO, October 7 evening news, the British clothing retailer Marks & Spencer (Marks & Spencer,) said on Thursday in the second quarter ended October 2 this year, the company’s total sales increased 6.5%. In addition, the core business in this quarter UK comparable sales growth of 5.3%.

Marks & Spencer, said the sales volume for the company is the UK’s largest retailer of apparel retail. In addition, Marks & Spencer’s market share for the quarter increased 0.7% to 10.3%; in the food business, Marks & Spencer’s market share in the quarter from 3.6 percent growth to 3.7 percent. Marc Bolan De (Marc Bolland.), The new CEO of Marks & Spencer, said: “The company performed well in the second quarter of this year, but I still have a market situation in the coming months remain cautious.”

 

Spain and Europe Sina reports that the Chinese merchants of the trip West, the number of stores in the garment industry as much as restaurants hundred stores, candy shops, businesses do not begin to solve the garment industry on the road some of the potential problem, the final pattern from do not open the “mountain or mountain ridge or that hurdle.

Cash flow between businesses turned into “death triangle”

Well-known businessmen doing business, once the capital is not enough, in order to maintain the normal operation of the business, you need new capital for working capital. Faltering due to cash flow problems, or even dead end under the premise, but also insisted on the forward, is bound to living beyond beating the ultimate power to do disuse, brought to its knees. Today, Chinese businesses in the garment industry in Spain, the surface looks, whether retail or wholesale rather have wind sailing, and in fact the vast majority there are cash flow difficulties, objective Apart affected by economic crisis subjective factors on the business mode of operation strategy, other factors can not be ignored is the business between each other in the business accounts between long-term delinquency, each use of the timing of the owed money, the flow of funds. As a result, businesses cash flow turned into “triangular debts”.

 

Dug wells digging buried trap

Open clothing store in a suburb of Madrid the Qingtian membership Yip own kind results are used to worked for nearly four years, a wholesale clothing store fellow boss misunderstanding, not only the business do not become, even now, even friends have done.

According to Yip about her every week to Madrid TirsoDeMolina and Fuenlabrada stock, and many wholesalers are more familiar with, so into a store, the boss will introduce relatively easy to sell the goods to Yip, but also will ask to sell how well of Yip certain home goods, or those models sell that kind of thing, Yip is basically a blunt, real say so.

Guessed that a wholesale clothing store Liu boss, according to Yip’s argument, one did not investigate, nor forensics samples with Yip, rushed to the clothing factory in Guangzhou, China, after processing by air to Spain, the results Liu boss down the drain, has the goods piled in a warehouse to sleep.

 

Clothing than other goods, especially fashion, missed the best sales of the profits will decline, once the vision of the business are not allowed to bring up the inventory backlog, directly affect the flow of funds since reasonable. However, like the very fact that, obviously able to repay, not only delay also hand, other people’s money to expand their business, belongs to the malicious default. Unfortunately, this kind of thing is not the case in the Chinese district of Spain.

The money we earn the market for abuse

, The consensus has been default in the Chinese business circle: as long as the business of a particular industry in one place better to do, then there must be other businesses quickly followed, these businesses are basically not consider the actual consumption of the local market and resilience, herd, everywhere, a bowl of rice is divided into several parts, the formation of the situation is to make everyone hungry. What is more, this businessman is no longer satisfied with the generic world famous, but directly decks.

 

According to the report “Europe and China”, in Madrid the busiest streets in one of the CalleToledo, one Chinese opened a clothing store. Store at first glance, think that is a ZARA, but not a very big head thin look, the original name is not ZARA, but ZAIRA, little “I” squeezed in the middle, do not seriously look really can not see. In addition, the store’s decor, and even interior decoration, clothing style and ZARA is very close, but the price is cheaper.

This reflects the fact: Chinese business in Spain, due to the lack of a global outlook, many businesses focus on the establishment of a healthy competitive environment to enhance their core competitiveness, but willing to adopt the most primitive means of competition, relying on price war, decks, malicious owed money to the “development”.

Own business with other people’s money to do whatever others may say

 

According to Japanese media, Japan KURABO Ito Regulation male member of the Managing Executive Director issued the company’s approach to development that is “substantially strengthen its factory capacity in Indonesia, and the establishment of a powerful one-stop production system, in addition, healso stressed that, should actively respond to the Association of Southeast Asian Nations (ASEAN) region as the center of overseas demand, aims to further expand the business size.

 

In addition, in March 2012, the TAKA-Q the company’s specific sales in Japan are as follows, the existing store sales compared with March 2011, an increase of 26 percent of all store sales increase of 32.8%. Existing stores, the number of customers a year-on-year increase of 21.2%, an increase of 26.6% in the number of customers in all the shops; existing stores per capita consumption increased by 3.9 percent year-on-year increase of 4.9 percent in per capita consumption of all the shops. The end of March 2012 the total number of stores to 268, the same as in February 2012 compared with March 2011, an increase of four stores.

Note: The September 2011 Issue – October 1, 2010 to September 2011 30 June

Of September 2012 – to 2011 October 1, 2008 to September 2012 30 June

September 2011, half of the – October 1, 2010 to 2011 March 31,

 

In the more optimistic clothing consumption and import growth accelerated in the context of the United States from the growth momentum of China’s imports of clothing products to the opposite.

 According to the U.S. Commerce Department data show that the first quarter of this year, U.S. imports from China apparel products amounted to $ 5.643 billion, an increase of only 7.61%, lower than the same period, U.S. imports from the global growth rate of 5.7 percent a year earlier, the U.S. imports from China The growth of apparel products (14.92%) is also low by 7.31 percentage points. If the number of apparel imports only from the U.S. market point of view, the 2011 first quarter, U.S. imports from China of apparel products even showing the trend of the number of negative growth, lower than the same period in the United States from a number of global clothing imports growth rate 7.69 percentage points, further low The number of U.S. apparel imports from Vietnam, Bangladesh, Indonesia Product growth rate of 16.52 percent, 22.53 percent and 16.67 percent. This shows the challenges of our apparel products in the United States import market by competitors in the country.

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